In the late 1940s, members of the Francer family began manufacturing pipe, duct, and fittings from galvanized steel for venting and air distribution. In December 1949 Hal Francer, along with his cousins, brothers Bernie and Paul, incorporated and began to represent major national manufacturers to HVAC and plumbing wholesalers throughout the six New England states. These product lines were added to their own manufactured product offering. Bernie's son Gary joined the company in 1976 and Paul's son Stephen in 1981. Bernie retired in 1990 and Paul in 1995.

As of January 1, 2020, in an effort to concentrate more heavily on represented manufacturer's product lines, we turned over our Francer manufactured product sales to Gray Metal Products. Because they were able to service our New England customers from their Avon, NY manufacturing facility, we added Gray Metal as a represented manufacturer to our New England customer base.

Effective October 1, 2020 The Walter Morris Company in Foxboro, MA acquired six of our manufacturer's representative contracts. These included Clarion Bathware, Cozy Heaters, Gray Metal Products, Perfect Aire, Plumbtech Seats, and Western Pottery. Hal and Gary retired, and Stephen went to work with Walter Morris.

The products we manufactured and Walter Morris represents are of extreme importance. They ultimately become the "life blood" of a building as they are installed as part of the mechanical system in places where people live, work, and play. These products are responsible for the comfort and well being of a building's occupants. We take our position as a supplier of these integral comfort products very seriously. 

Since our humble beginning, Francer Industries has only manufactured and supplied products of the highest quality. Many people and businesses depended on us for consistency and accurate information, as work schedules are developed and inventories maintained based on anticipated lead time. We have built a reputation as a company that provides exceptional customer service who delivers what we promise. This continues as The Walter Morris Company is a leader in our field and works daily to maintain this standard.

Thank you very much for your interest in Francer Industries. Feel free to contact us for more information by clicking on the Contacts button.

You can also link to our represented manufacturers by clicking on the factories button.